Audience setup by title and company
Planned for your goals, audience and current stage, with a clear reason behind every recommendation.
Paid Media & Social
LinkedIn Ads
Reach decision makers by title, company and industry with LinkedIn campaigns built for B2B buyers and tracked to real conversations.
Straight answersClear recommendations without confusing jargon.
Reply within 24 hoursA useful response from a real specialist.
Built around your next move
What LinkedIn Ads can help you achieve
Focused work, useful communication and a result your team can build on.
Sponsored content and lead forms
Planned for your goals, audience and current stage, with a clear reason behind every recommendation.
Lead quality reporting
Planned for your goals, audience and current stage, with a clear reason behind every recommendation.
Client reviews
What clients say about working with us.
4.6from 150 published reviews
Working with Ecommerce Linkers on our social ads has been a positive experience. We noticed improvements early on, and the review calls have helped us understand our results and plan the next steps around our business needs. Thomas and the team have been helpful without making us feel pressured to spend more. They’ve supported growth at a pace that works for us. We’d happily recommend ECL.
Daniel Brooks
We’ve been pleased with the social ads support from Ecommerce Linkers and have noticed encouraging improvements in campaign performance. Thomas makes our review calls informative and relevant to our business. He explains the results clearly, listens to our priorities, and recommends changes at a pace that suits us. We appreciate being able to discuss growth without feeling pressured to spend more. I’d happily recommend ECL.
Marcus Bennett
Thomas at Ecommerce Linkers has been a great partner in developing Instagram and Facebook ad campaigns for my business. His expertise shows in the work, and he takes the time to understand my goals and ideas. I appreciate how he puts those ideas into practice while applying his knowledge of effective advertising. I look forward to continuing our work together!
Melissa Harding
LinkedIn Ads for your industry
LinkedIn reaches people by job title, company and industry. Pick yours to see who we would target and what we would run.
LinkedIn Ads for SaaS companies
LinkedIn is the natural home for software sold to businesses, because you can target by job title, company size and industry rather than guessing. We build campaigns in layers. Thought Leader Ads from your founders warm up accounts and Document Ads offer a useful guide. Lead Gen Forms or demo pages then catch people who engaged. Matched audiences load your target account list. The Insight Tag retargets pricing page visitors. TikTok only enters if you sell to freelancers, creators or very small businesses, where short product demo videos can work at low cost.
Talk to us about LinkedIn for your productWhat we set up
- LinkedIn account list targeting
- Thought Leader Ads
- Gated guide Document Ads
- Demo Lead Gen Forms
- Pricing page retargeting
LinkedIn Ads for IT & managed services
Most managed service providers sell to owners and office managers in a region. LinkedIn can reach exactly those people by company size, location and role. We run Sponsored Content on topics they worry about, such as downtime, backups and cyber insurance questionnaires. A Lead Gen Form offers a network assessment. Conversation ads invite a short call. Retargeting follows people who visited service pages. TikTok is rarely worth the budget for an MSP, so we say so and keep the spend on LinkedIn and search.
Plan your MSP campaigns with usWhat we set up
- Regional company size targeting
- Network assessment Lead Gen Forms
- Conversation ads for calls
- Service page retargeting
LinkedIn Ads for consultants
Consulting is sold on credibility, and LinkedIn is where that credibility is read. We promote your own posts as Thought Leader Ads and gate a framework or checklist behind a Lead Gen Form with Document Ads. Readers are then retargeted with an invitation to a short call. Targeting uses function, seniority and company size so your budget stays on decision makers. Coaches and consultants serving individuals or very small businesses can also test TikTok with talking head videos that answer common questions. LinkedIn still carries the main lead flow.
Discuss your consulting lead flowWhat we set up
- Thought Leader Ads from you
- Gated framework Document Ads
- Seniority based targeting
- Call invitation retargeting
- TikTok test for consumer coaching
LinkedIn Ads for staffing agencies
Staffing firms have two audiences on two platforms. Hiring managers and HR leaders live on LinkedIn. Client campaigns there use Sponsored Content, Document Ads with salary guides and Lead Gen Forms for a hiring consultation. Candidates in hospitality, retail, warehouse and healthcare support roles are on TikTok. Short day in the job videos and a simple apply link fill pipelines fast. Each side gets its own budget, creative and reporting. Job ads on both platforms follow the same fair hiring rules you already apply elsewhere.
Talk to us about recruiting and client adsWhat we set up
- LinkedIn client campaigns
- Salary guide Document Ads
- TikTok candidate videos
- Quick apply links
- Split client and candidate reporting
LinkedIn Ads for manufacturers
Buyers at manufacturing customers are engineers, procurement managers and plant leaders. LinkedIn can reach them by title and industry. We run Sponsored Content showing your process, capabilities and quality standards in plain terms. Document Ads carry spec sheets or capability brochures. Lead Gen Forms take quote requests. Account lists of target companies narrow the spend. Retargeting keeps your name in front of people who visited product pages during a long sales cycle. TikTok comes in only for consumer facing manufacturers. There, factory floor videos draw real interest.
Plan your LinkedIn campaigns with usWhat we set up
- Engineer and procurement targeting
- Spec sheet Document Ads
- Quote request Lead Gen Forms
- Target account lists
- Long cycle retargeting
LinkedIn Ads for logistics & freight
Shippers choose freight partners carefully. The people who decide are supply chain and operations managers you can name on LinkedIn. We run Sponsored Content on lane coverage, capacity and tracking. Document Ads carry a shipper's guide, and Lead Gen Forms offer a rate review. Company list targeting focuses on the industries you serve well. Driver and warehouse recruiting is the TikTok side. Short videos from the yard, clear pay and a quick apply path reach candidates who never open LinkedIn. We keep both reporting lines apart.
Talk to us about shipper and driver adsWhat we set up
- Supply chain title targeting
- Rate review Lead Gen Forms
- Shipper guide Document Ads
- TikTok driver recruiting
- Separate shipper and driver reporting
LinkedIn Ads for wholesalers & distributors
Retail buyers, purchasing managers and restaurant operators decide what to stock. LinkedIn reaches them by role and industry. We run Sponsored Content on new lines, minimums and delivery areas. Lead Gen Forms take wholesale account applications and catalog requests. Trade show campaigns go to attendees in the weeks before and after. Account lists of target retailers keep spend focused. Distributors with consumer brands in the catalog can add TikTok. It drives shopper demand that retailers then ask about. The account opening work stays on LinkedIn.
Open more wholesale accounts with usWhat we set up
- Buyer role targeting
- Wholesale account Lead Gen Forms
- Trade show timing campaigns
- Target retailer lists
LinkedIn Ads for accountants & bookkeepers
Business owners choose an accountant when something changes: a new entity, a first employee, a notice from the IRS. LinkedIn lets us reach owners and finance leads by company size and industry with Sponsored Content on those moments. Lead Gen Forms offer a books review or tax planning call. Document Ads with a year end checklist build the list before busy season. Firms serving freelancers and small online sellers can test TikTok with short explainer videos. Nothing in the ads promises outcomes or specific savings.
Discuss campaigns for your firmWhat we set up
- Owner and finance lead targeting
- Books review Lead Gen Forms
- Year end checklist Document Ads
- TikTok explainers for freelancers
LinkedIn Ads for financial advisors
Advisors need prospects with assets and a reason to talk. LinkedIn targeting by seniority, company size and job function gets closer than most channels. We run Sponsored Content on retirement transitions, equity compensation and business sale planning. Lead Gen Forms offer a second opinion review. Your compliance team reviews every ad and landing page before launch, and we keep records for them. TikTok's rules on financial services and the review burden make it a poor fit for most advisory firms. We advise against it unless your compliance process allows it.
Talk to us about compliant advisor adsWhat we set up
- Seniority based targeting
- Life event Sponsored Content
- Second opinion Lead Gen Forms
- Compliance review workflow
LinkedIn Ads for law firms
The platform depends on who hires you. Business, employment and corporate firms belong on LinkedIn. There we reach general counsel, HR leaders and owners with Sponsored Content on real issues and Lead Gen Forms for a consultation. Consumer practices such as immigration, family and injury law can reach people on TikTok with short answers to common questions from a named attorney. Bar advertising rules differ from state to state. We check every ad on both platforms against yours, including required disclaimers. Retargeting works on each platform for people who visited practice pages.
Discuss which platform fits your firmWhat we set up
- LinkedIn for business law
- TikTok attorney Q&A videos
- State bar rule checks
- Consultation Lead Gen Forms
- Practice page retargeting
LinkedIn Ads for insurance agencies
Commercial lines sell on LinkedIn. We reach owners, operations managers and HR leads by company size and industry with Sponsored Content on coverage gaps, renewals and workers compensation. Lead Gen Forms request a policy review. Industry specific campaigns, such as contractors or restaurants, speak each buyer's language. Personal lines belong on Meta and search rather than here. TikTok is a weak fit for insurance, and financial product rules there add review steps. We only test it for agencies that already have a strong educational video presence.
Talk to us about commercial lines on LinkedInWhat we set up
- Commercial lines targeting
- Policy review Lead Gen Forms
- Industry specific ad sets
- Renewal season campaigns
LinkedIn Ads for commercial cleaning companies
Facility managers, property managers and office leads decide who gets cleaning contracts. LinkedIn reaches them by title, company size and location. We run Sponsored Content on reliability, staffing and inspection reporting. Lead Gen Forms offer a site walkthrough. Industry angles like medical offices, schools and warehouses each get their own ad set. TikTok serves the recruiting side. Cleaning crew hiring videos with pay and shifts reach candidates in your area. Satisfying cleaning videos can also build a local following, but contract leads come from LinkedIn.
Win more contracts with LinkedIn adsWhat we set up
- Facility manager targeting
- Site walkthrough Lead Gen Forms
- Facility type ad sets
- TikTok crew recruiting
LinkedIn Ads for professional associations
Associations grow through membership drives, conference registrations and sponsor sales. All three audiences are on LinkedIn. We target by profession, seniority and industry with Sponsored Content on member benefits. Document Ads share a research summary. Lead Gen Forms take membership inquiries. Conference campaigns run in phases: early bird, agenda release, last call. Sponsor prospecting reaches marketing leads at vendor companies with a prospectus. Retargeting follows people who visited the join page. TikTok fits only student or early career membership. There, short career advice clips reach the next generation.
Plan your membership drive with usWhat we set up
- Profession based targeting
- Membership Lead Gen Forms
- Phased conference campaigns
- Sponsor prospecting ads
- Join page retargeting
LinkedIn Ads for online course creators
Where your course sells depends on who it is for. Professional courses, such as project management or software skills, do well on LinkedIn with Sponsored Content and Lead Gen Forms for a free lesson. Consumer courses, from fitness to art to language, find buyers on TikTok through short teaching clips and Spark Ads on creator posts. We set up the pixel on each platform, track registrations and purchases separately, and split budget by what each audience costs to reach. Income claims and student results stay out of the ads on both platforms.
Map out your course campaigns with usWhat we set up
- Platform choice by audience
- Free lesson Lead Gen Forms
- TikTok teaching clips
- Spark Ads on creator posts
- Registration and purchase tracking
LinkedIn Ads for event venues & planners
Corporate planners book on LinkedIn, couples browse on TikTok, so most venues need both. On LinkedIn we reach executive assistants, event managers and HR leads with Sponsored Content on meeting space, capacity and catering. Lead Gen Forms request a site visit. On TikTok, walkthrough videos, real wedding clips and Spark Ads on guest posts reach engaged couples in your region. Each platform gets its own creative, budget and inquiry path. Seasonal pushes cover holiday parties on LinkedIn and spring and fall wedding bookings on TikTok.
Book corporate and wedding tours with usWhat we set up
- LinkedIn corporate event targeting
- Site visit Lead Gen Forms
- TikTok wedding walkthroughs
- Spark Ads on guest posts
- Separate inquiry paths
LinkedIn Ads for hotels & B&Bs
Leisure travelers plan trips on TikTok, and group business is sold on LinkedIn. We run TikTok campaigns with room tours, local food and views, boosted creator stays as Spark Ads, and location targeting on your feeder cities. For hotels with meeting space, LinkedIn campaigns reach event planners and corporate travel managers. Sponsored Content covers packages and Lead Gen Forms request a group quote. Direct booking links on every ad keep commissions down. Reporting shows direct bookings and group inquiries separately so you know what each platform is doing.
Talk to us about leisure and group bookingsWhat we set up
- TikTok feeder city targeting
- Creator stay Spark Ads
- LinkedIn group sales campaigns
- Group quote Lead Gen Forms
- Direct booking links
LinkedIn Ads for nonprofits & charities
Corporate partners and board members are found on LinkedIn, and younger donors and volunteers are on TikTok. We run LinkedIn campaigns to CSR leads and executives in your region. Document Ads share your impact report and Lead Gen Forms open partnership conversations. TikTok campaigns use story videos from the field, Spark Ads on volunteer posts and simple donation links, timed around Giving Tuesday and year end. Budgets split by goal, not by platform habit. Reporting shows partnership leads and donations in plain terms for your board.
Plan your partner and donor campaignsWhat we set up
- LinkedIn partnership campaigns
- Impact report Document Ads
- TikTok story videos
- Volunteer post Spark Ads
- Giving season timing
LinkedIn Ads for restaurants
TikTok decides where a lot of people eat, especially younger diners. We film short clips of dishes being made, the room on a busy night and staff favorites. They run as In-Feed ads and Spark Ads to people within a short drive. Creator visits are arranged with clear disclosure. Online ordering and reservation links sit on every ad. LinkedIn only matters for restaurants that want catering and private dining business. There, a small campaign to office managers and executive assistants in nearby buildings can fill weekday events.
Get more diners through TikTokWhat we set up
- Kitchen and dining room clips
- Local Spark Ads
- Disclosed creator visits
- Ordering and reservation links
- LinkedIn catering campaign
LinkedIn Ads for cafes & coffee shops
Coffee content travels well on TikTok: latte art, new seasonal drinks, the morning rush, a barista explaining a pour over. We turn that into Spark Ads and In-Feed ads targeted to people who live or work near the shop. Promotions cover slow hours and new menu drops. Creator stops are set up with proper disclosure. Shops that roast and sell beans online add TikTok Shop listings and Video Shopping Ads. LinkedIn is not a fit here unless you supply offices with coffee service, where a small local campaign can reach office managers.
Bring more regulars in with TikTokWhat we set up
- Barista and drink clips
- Slow hour promotions
- TikTok Shop for beans
- Nearby worker targeting
LinkedIn Ads for beauty & skincare brands
Beauty is one of TikTok's biggest categories, and buyers trust creators over polished ads. We set up TikTok Shop where it fits and run Spark Ads on creator reviews and morning routine videos. Video Shopping Ads are added for products that already have reviews. Affiliate creators are briefed on FTC disclosure requirements. The TikTok pixel and Events API track carts and purchases. Claims about skin results stay within TikTok's health and beauty policies. LinkedIn applies only to professional lines sold to salons, spas and estheticians, where a small business to business campaign can open accounts.
Grow your beauty brand on TikTokWhat we set up
- TikTok Shop setup
- Creator review Spark Ads
- Video Shopping Ads
- Pixel and Events API
- Disclosure briefs for creators
LinkedIn Ads for fashion & apparel brands
Apparel moves on TikTok through try on hauls, outfit ideas and creator styling videos. We set up your catalog for Video Shopping Ads and TikTok Shop, then run Spark Ads on the creator content that performs. Viewers are retargeted with product videos. Drops and seasonal launches get a creator seeding plan with proper disclosure. The pixel and Events API keep purchase tracking accurate. Workwear, uniform and corporate apparel brands are the exception: those sell on LinkedIn to operations and HR leads with Sponsored Content and Lead Gen Forms for bulk quotes.
Plan your apparel brand's TikTokWhat we set up
- Catalog for Video Shopping Ads
- Creator haul Spark Ads
- Drop launch seeding plan
- Viewer retargeting
- LinkedIn for workwear brands
LinkedIn Ads for food & drink brands
Snacks, sauces, drinks and specialty foods get discovered on TikTok through taste tests, recipes and creator reactions. We run Spark Ads on that content and Video Shopping Ads for products listed on TikTok Shop. Store locator ads cover regions where you are stocked. Creator seeding comes with disclosure briefs. Alcohol products face tighter TikTok rules and legal drinking age targeting, so we review before launch. LinkedIn serves the trade side: campaigns to grocery buyers, distributors and food service operators with a sell sheet in a Document Ad.
Talk to us about shopper and trade adsWhat we set up
- Taste test Spark Ads
- TikTok Shop listings
- Regional store locator ads
- LinkedIn trade buyer campaigns
- Sell sheet Document Ads
LinkedIn Ads for gyms & fitness studios
Fitness is native to TikTok. We film class clips, trainer tips and member stories with consent. They run as Spark Ads and In-Feed ads to people within a short drive of each location, with a trial pass offer. Challenge launches and new class formats get their own campaigns. Studios can also use TikTok to recruit instructors. LinkedIn applies to corporate wellness: campaigns to HR and benefits leads at nearby employers, offering team memberships or on site classes. Lead paths are kept separate so the front desk knows which is which.
Fill classes and corporate plans with usWhat we set up
- Class clip Spark Ads
- Trial pass offers
- Challenge launch campaigns
- LinkedIn corporate wellness ads
LinkedIn Ads for salons & barbershops
Hair and barber content is everywhere on TikTok, and local shops can ride it with a small budget. We turn transformation clips, fade close ups and stylist introductions into Spark Ads targeted to people near the shop. Each ad carries a booking link and a new client offer. Each stylist's content can be boosted to fill their own chair. Creator visits follow disclosure rules. Product lines sold online get TikTok Shop listings. LinkedIn does not apply to a neighborhood salon, so we keep the whole budget on TikTok and local search.
Fill your chairs through TikTokWhat we set up
- Stylist content Spark Ads
- Booking link on ads
- Per chair boosting
- TikTok Shop for products
LinkedIn Ads for jewelry brands
Jewelry sells on TikTok when the video shows scale, sparkle and the person wearing it. We run Spark Ads on creator unboxing and styling clips and Video Shopping Ads for pieces listed on TikTok Shop. Viewers are retargeted during gifting seasons. Engagement and custom pieces get a consultation link instead of a buy button. Creator partnerships include FTC disclosure. For brands that wholesale to boutiques or sell corporate gifts, a small LinkedIn campaign to buyers and HR leads adds a second line of business. The two audiences never mix.
Talk to us about your jewelry brand's adsWhat we set up
- Styling clip Spark Ads
- Video Shopping Ads
- Gifting season retargeting
- Consultation link for custom
- LinkedIn corporate gifting
LinkedIn Ads for pet supply stores
Pet videos are the heart of TikTok, so pet products have a built in audience. We run Spark Ads on creator and customer clips of pets using the product and Video Shopping Ads for items on TikTok Shop. Retargeting reminds buyers to reorder food and treats. Local stores add location targeted ads for grooming and events. Creator gifting follows disclosure rules. Pet brands selling into vet clinics, groomers or retailers run a small LinkedIn campaign to practice owners and buyers with a wholesale Lead Gen Form.
Plan your pet brand's TikTok with usWhat we set up
- Pet clip Spark Ads
- TikTok Shop product ads
- Reorder retargeting
- Local store event ads
- LinkedIn wholesale forms
LinkedIn Ads for subscription box companies
Unboxing is a TikTok format in its own right, which makes it a strong channel for subscription boxes. We run Spark Ads on subscriber unboxings and creator first impressions, plus In-Feed ads with a first box offer. People who watched but did not sign up are retargeted. Gift subscriptions get a holiday push. The pixel and Events API track trial starts and renewals separately. LinkedIn matters only for corporate gifting or employee appreciation boxes. There, a campaign to HR and office managers with a Lead Gen Form opens bulk orders.
Grow subscribers through TikTok with usWhat we set up
- Unboxing Spark Ads
- First box offer ads
- Viewer retargeting
- Trial and renewal tracking
- LinkedIn corporate gifting forms
LinkedIn Ads for tour & travel companies
Local experiences, from food tours to kayak trips, are exactly what people save on TikTok when planning a visit. We run short point of view clips of the experience and Spark Ads on guest posts and creator visits. Targeting covers visitors' home cities and people already in your area. Booking links go straight to your reservation system. Seasonal campaigns cover peak months and shoulder season deals. Group and corporate bookings move to LinkedIn, where a small campaign reaches event planners and team leads looking for offsite activities nearby.
Fill your tours with TikTok and LinkedInWhat we set up
- Point of view experience clips
- Guest post Spark Ads
- Home city targeting
- Reservation system links
- LinkedIn group booking ads
Simple on purpose
A clear path from your goal to real progress.
We bring strategy, creative thinking, technology and business support together, so you are not left coordinating disconnected teams.
Start a conversation- 01
Align
We understand the goal, audience, constraints and what a good result needs to look like.
- 02
Build
Our specialists turn the plan into focused work with clear updates and practical decisions.
- 03
Improve
We review performance, learn from real signals and keep strengthening what works.
Why Ecommerce Linkers
One connected team. No loose ends.
01
Specialists who work together
Design, development, marketing, AI and support stay connected around the same goal.
02
Work you can understand
You get direct communication, visible priorities and decisions explained in plain English.
03
Built for what comes next
We solve the immediate need without losing sight of speed, maintainability and future growth.
Common questions
Before we get started.
Have something specific in mind? Send it through and we will reply within 24 hours.
What is included in LinkedIn Ads?
The exact scope depends on your goal and starting point. We first review what you have, identify the highest value work and send a clear recommendation with deliverables, timing and cost.
How quickly can we start?
We reply to new project inquiries within 24 hours. Once the scope is agreed, we confirm the start date, milestones and the people responsible for your work.
Can this connect with our other marketing and systems?
Yes. ECL is built as a connected agency, so this service can work alongside design, development, SEO, paid media, AI, analytics and business support when your project needs it.
Ready when you are